Design resonated in many of the conversation and breakout sessions that I attended this year. Charlotte Dalsgaard in Denmark worked with Christian Binau Nielson to use AI for Imaginative product design for Oticon. Dave Sherman and John Whalen shared their work with Walmart ,”Strength based Organizational Change: A Walmart Case Study. Lee Scott is engaging stakeholders and strength based change in his quest to make Walmart an environmentally sustainable company. You can view parts of “Sustainability ” a DVD that was used at http://walmartstores.com/GlobalWMStoresWeb/navigate.do?catg=217 .
Peter Coughlin with IDEO provide a playful keynote session in rapid product protyping.
A designer at lunch was sharing her work with using AI to design a Cancer Wellness Center and garden.
It was wonderful to see artist, engineers, designers, R&D and marketing teams embracing AI as a design methodology.